Real Estate Advertising Strategies
Powerful Marketing Campaigns that drive sales!

At, we've been in business since 1948. There have been many changes in real estate during those years, with the coming of the Internet and increased communication technology. However, one success factor has remained the same--the need to advertise. If you're in real estate, there are several things you can do to get your company's name off the ground.

Forming a website and maximizing Search Engine Optimization is often effective. Running promotions that encourage current customers to send you business is another option. Finally, giving a potential client something with your company's name on it is a tried and true way to spread the word about your company.

Advertise With Acrylic Key Tags
Acrylic key tags have been effective advertising items for years. Every time a potential client reaches for his or her keys, your company name is reinforced, making you the first company they think of when they require real estate services. With our clear acrylic key tags, you can make it easy for them to contact you: your business card slips inside the key tag! We also give you a supply of custom listing cards for the other side. To get the best quality acrylic key tags on the market, turn to a company you can trust. We also carry signs, portfolios, locks and all the things the real estate community needs. We've lasted this long, folks, because we know what we're doing. Give us a call at 1-800-222-4041 to start getting the name recognition your company deserves.

Creating a real estate business guide is an innovative way for an agent, REALTOR or property manager to market his or her expertise to both buyers and sellers. Presenting credentials and past successes in an attractive, easy-to-read format helps professionals capture and retain consumer confidence and reach a wider base of potential clients. Principles for Creating a Real Estate Business Guide While the possibilities for the publication itself are endless, there are several proven principles it is wise to follow. The marketing materials should be engineered to showcase the agent's area of specialization, be it downtown condominiums, starter homes in a specific district or prestige properties. A brief rundown of professional credentials can be inserted where desired, and highlighting past success stories and introducing satisfied former clients through case studies are highly recommended practices. Many professionals prefer to package the business guide along with other, more traditional marketing materials, such as calendars, key tags and refrigerator magnets. Ideally, the business guide itself can be used as a personal introduction, which is then reinforced by a more permanent keepsake. Regardless of the specifics of the adopted strategy, creative use of marketing materials is an excellent way for a real estate professional to increase his or her visibility in the community and win new clients. Sanzo Specialties is a leading online marketing center for professionals who want to connect with prospective clients and reinvigorate their self-promotional savvy. The company offers a wide range of real estate marketing materials and office supplies at very competitive prices, with an enormous selection. Customers can learn more by calling 1-800-222-4041 toll free.